Introduction to Google Ads Workshop

Introduction to Google Ads Workshop AugustAug 28 2024 10:00 Australia/Sydney674 Botany Road (Unit 1), Alexandria, Australia


Are you using Ads Express Campaigns and getting limited results? Or want to delve into your first Google Ads campaign and don’t know where to start? 

This 2-hour, in person small group workshop, is a great starting point into unlocking the potential of Google Ads campaigns for your business. A beginners look at the Google Ads platform, we will work through the basics of Campaign set up and execution to maximise your advertising budget and drive results. 

You will learn

  • How to navigate the Google Ads platform 
  • The essential set up steps you may be missing to ensure you can run and TRACK your Google Ads campaigns 
  • How to access keyword insights to build campaigns that will grab your customers attention 
  • Why Ads Express may be limiting your success and how to switch your account 
  • How you can maximise Map Searches by running targeted ad campaigns 
  • How to monitor and measure your campaign performance 

Who is this for? 

  • New to Ads users who are lost in the platform or cannot see a positive return on investment 
  • Individuals wanting to try out Google Ads that are unsure of where to start 
  • Google advertisers using the Google Express product looking to change 
  • Those having their ads managed and want a deeper understanding to assess results 

Why Our Masterclasses & Workshops Are Different

  • In person learning that is hands on
  • We limit class size to six people
  • Mentoring opportunity with our Director Mary-Anne Amies and team of Marketing Experts
  • This is not a general overview, it’s an opportunity to learn as you work directly on your business
  • You will see a digital skills upgrade that you can take away and benefit from

What you’ll need 

  • Laptop 
  • Google Ads Account 
  • Admin access to your Google Analytics and Website Backend 
  • Wise Up Marketing
    Organizer of Introduction to Google Ads Workshop
Import to Google Calendar


Wise Up Marketing HQ, 674 Botany Road (Unit 1), Alexandria, Australia


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